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Using better business intelligence and innovative software, SBM creates and fosters smarter PPC (Pay per Click) campaigns for measurable return on investment.

SBM offers you ingenuity and unparalleled expertise in optimising your Google AdWords campaigns. We take a broader view towards PPC campaigns; we’re able to seize opportunities for high conversions with high value. By discovering more through our research and development, we are able to execute smarter and more cost-effective PPC campaigns.

Together with your business, we take a consultative approach to Pay Per Click (PPC) advertising. Done right, PPC can drive high returns on investment. As part of a holistic approach to marketing we gain better insights into your PPC campaign through innovative research and development. We gather data that not only improve your PPC campaign performance, but also informs approaches to content strategies, SEO, video and better, focused keyword targeting.

Our Works

We are fortunate enough using smart, innovative software to gain detailed insights into industry search behaviour. Through a consistent process of refinement and breaking down keywords into specialised clusters, we conduct PPC research in a smarter way to heighten results.

We communicate and consult with you to structure your PPC campaign. Doing this in a smart way means we can learn more as your campaign progresses. As we ride the market, we can make course corrections at the top-level right down to local, targeted keywords and long-tail keyword strings. Our software helps us optimise bidding, display networks and time of day for ads to display. Knowing your business leads to better ad content – the more we understand, the more you benefit.

In a collaborative mindset, your campaign strategy is monitored, efficient and refined from the point of creation and throughout the length of your campaign. We conduct A/B testing, refine creative and use smarter research to drive higher results.

Together, we can track the ongoing results of your PPC campaign for your business. Our research and analysis is furthered by campaign-generated data that feeds into an optimised marketing strategy. We understand the meaning and value of your conversions, be it a dollar value, downloads or a metric of your choice so it truly benefits your business and your goals.

Let’s do this the smarter way

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